E-Books
Explore the most effective App Store Optimization strategies with our free e-books.
Introduction to App Marketing
Great products require great marketing to be able to tell their story. In the first chapter of our e-book we have an overall look at App Marketing and various practices that it encompasses and the benefits it has to your business. Frankly, only %26 percent of apps launched into the app stores will ever get discovered by users, that is why we have decided to start our e-book with such an important chapter. Get Your Free Copy
App Store Optimization
App Store Optimization is often regarded as the backbone of any successful app business. Although it is one of the many ways of marketing an app, it is most certainly the most important one. In this chapter we an overall look on how ASO is done and various trips & tricks about the process. In our later chapters we will dive in deeper to discover more advanced ASO practices. Get Your Free Copy
Keyword Optimization
Perhaps the most important aspect of of App Store Optimization is keywords. Finding the best keywords and properly measuring their performance is perhaps the most tedious aspect of App Store Optimization. In this chapter we will discover the tried & tested methods of optimizing keywords and learn how to carry our ASO to the next level. Get Your Free Copy
ASO for iOS 11 & Apple App Store
Although ASO is often regarded as a singular practice it is actually quite different for each app store. With the launch of iOS11 in late 2017, ASO for iOS had to be basically re-written. In this chapter we will delve into every single detail you need to know to do ASO in the Apple App Store under the light of what we call ASO 2.0 after the launch of iOS11. Get Your Free Copy
ASO for Google Play Store
The other side of the coin. App Store Optimization for Google Play Store is drastically different from the App Store. It's often assumed to be more difficult than ASO for iOS but by going through this chapter you will know everything you need to know to be successful in the Google Play Store. Get Your Free Copy
ASO with Localization
Localization plays a vital role in any app business that spread across multiple countries. Localization offers the app owners to better connect with their local audience. In this chapter, we have touched upon the details and best practices to approach Localization. Get Your Free Copy
Reviews & Ratings
Reviews & Ratings are often overlooked by app owners but nevertheless they play an important role during the lifecycle of an app. In our final chapter we have elaborated all you need to know on how to approach reviews and ratings and how you can learn from your users to carry your app business to the next level. Get Your Free Copy
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