Advertising is essential when it comes to mobile UA, but it’s difficult to know how to optimize your advertising strategy unless you can get a sense of what top advertisers and competitors are up to in the industry. We already provide insights into the App Store with our Apple Search Ads Intelligence, and now MobileAction’s excited to announce the release of our Google App Campaign Intelligence. With Google App Campaign Intelligence, app advertisers can now gain comprehensive insights to optimize their campaigns across multiple platforms — enhancing their reach and maximizing their advertising potential.

Google App Campaign Intelligence for Google Play Search Results provides users with actionable insights for:

• Search by App: Search for any app to understand its Google Play search result paid keyword strategy.

• Search by Keyword: Search for any keyword to learn which apps are generating the most paid impressions for that Google Play search result.

• Search by Competitor: Compare your paid keywords to your competitors’ on a single page to uncover new keyword opportunities.

• Top Advertisers: See which apps are gaining the most visibility from their Google Play search result ads.

With MobileAction’s Google App Campaign Intelligence you’ll be able to identify untapped market opportunities, benchmark your performance against competitors’ strategies, generate reports and visualizations for data-driven reporting, and generate actionable insights to unlock your app’s true growth potential.

Next Steps for Upleveling Your Own Marketing Strategy

MobileAction provides comprehensive app store marketing intelligence and seamless AI-powered Apple Search Ads campaign management. Backed by our vast dataset of 5+ million tracked keywords and a library of 70+ million ad creatives from 50+ ad networks, our solutions help you drive more downloads effectively. Maximize your app’s success and make data-driven decisions with the MobileAction platform.

Learn more about how you can transform your mobile marketing strategy with our AdCreative Studio.

Want to see how the premier mobile UA optimization platform can help you improve your business? Schedule a demo today!